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Visual Merchandising
My previous experience in Visual Merchandising for Village and Maison Dumas led me to become Decorator and Head of Merchandising and in-store Events for the Multibrand Eastside Boutique, Geneva. I assisted in the final choices of materials and colours for the Multilevel Fashion Boutique Opening, including the Design for the 'Bar à Syrop'. Responsible for Visual Merchandising as well as conceptualising and decorating for their in-store Events.
Regularly sourcing for various boutiques and Events, I find Visual Merchandising solutions and create Window Displays in close harmony with the image and identity of the client, maximising on sustainable choices by using mainly vintage items or multi-purpose decorative solutions.
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